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Airwair (Dr Martens)
AW14 Conference Graphics & Installation
Contour were commissioned by Airwair to produce graphics for their ‘AW14 Conference’ in Central St Martins Kings Cross, a project we have produced many times before, but this time with a significantly larger budget. The brief required us to suggest materials, provide artwork specifications for printing, full installation and de-installation of all items including transport to and from site. We were given 4 working days to complete production from start to finish with installation the following day.
The project consisted of the following items:
Window Vinyls for inside and the outside of the glass walls/windows
Hanging Acrylic boards
Hanging Foamex boards
Face & reverse cut self-adhesive vinyls
Free standing plinths
Large shoebox graphics
Self-adhesive vinyl floor graphics
Various sized paper posters
Free standing acrylic graphics
Working closely with the Airwair Design team, we sampled various materials and provided artwork specifications to the designers. The sample materials were approved and we were supplied high res files for production. Installation was carried out by a 2 man team during the day with all work being completed within the allotted 8 hour time frame.
The event ran for just one day and as you can see from the pictures the graphics worked very well with the Dr Martens brand and theme.